Helping kids understand the game is the hardest part.
We make it easy.
SHOP NOWA storybook-led approach that teaches the rules of football in fun and unexpected ways.
Unlock a lifetime of being fans together
Shop nowA family experience in a box to learn football together.
1
Read and play games
A storybook introduces football in unexpected ways (games, toys)
2
Learn the sport
Concepts embedded in the games and toys get connected to football
3
Be fans together
A lifetime of memories around a shared love of the game
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Made by Dads
As sports fan dads, we wanted to cultivate the love of sports in our own kids, but doing so was hard because they didn’t understand the game. And despite our best efforts, our attempts at explaining the rules didn’t work.
So, we created a different approach to teach our kids in a way that they could understand - and thus Future Fans was born. Our goal is simple: help kids understand the rules of sports so we can all share a lifetime of moments, big and small, together.